All On One Platform

We offer four commerce solutions to fit everyone’s needs.

Express Storefront®

Commerce solutions for today’s modern dealership

Omnichannel Retail

Provide the same seamless, streamlined shopping experience, whether the customer starts from home and completes the deal in-store or the other way around.

Efficiency
For Everyone

Automate every step of the purchase process, from how customers submit their trade-in and credit info to how you communicate and manage the entire deal. This shaves valuable time off of every sale.

Happier
Customers

When customers can shop the way they want, save time and transact transparently, average Net Promoter Scores (NPS)* soar to 85, blowing away the industry average of 39.

Details, Please!

11 features dealers + customers love

1

Deal-building tools

Empower customers to build their own deal seamlessly, whether at home or in your showroom, with guidance from your agents.

2

Multiple payment options

Show customers exactly what they’ll owe for their vehicle (including taxes, fees and discounts applied), and let them choose how they want to pay for it.

3

Easy trade valuation

Allow customers to factor their trade-in value into the deal using Roadster’s Express Trade® or a third-party trade solution of your choice.

4

Secure credit application

Enable shoppers to submit a credit application from the convenience of their computer or mobile device, and to upload photos of their driver’s license and insurance card. Everything’s encrypted and secured by two-factor authentication.

5

Service and protection plans

Drive more revenue by prominently promoting your service and protection plans throughout the shopping experience.

6

Optional accessories store

Entice shoppers with add-ons — from boot liners to roof rails — and watch your profits grow.

7

Sales agent tools

Enable your internet and BDC teams to share interactive deal sheets with customers who ask about pricing via phone or email, or are nearing the end of a finance agreement.

8

Vehicle Recommender

Use this showroom tool to assess customers needs, provide vehicle comparisons and help them decide on exactly the right car.

9

Deal management tools

Communicate with customers, receive their credit application and trade-in information, and manage the entire deal with ease and efficiency.

10

Free marketing assets

Drive shoppers to your Express Storefront using marketing assets we provide that are completely customised to your brand.

11

Integrated Checkout

Enable customers to start structuring their deal without leaving your website, and then click to the Express Storefront to take the next steps.

Related Products

Express Response®*

Express Response automatically sends quality, actionable emails to internet leads that are proven to engage them 10x more than generic CRM auto-responders. Complete with the pricing and VIN information customers want, these messages invite them to immediately begin building their deal online.

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Express Trade®*

Roadster’s proprietary trade tool enables customers to use mobile-friendly technology to easily capture and submit their trade-in information to you. It gives you complete control over the value of the vehicle, and streamlines the process so you can make your customer a firm offer in minutes.

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Express Marketplace®

Transform your dealer group site into a fully interactive marketplace where customers can shop cross-brand inventory and start building deals.

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In-Store Kiosks

Touchscreen kiosks deliver wow factor and help build trust as your customers and agents structure deals side by side in your showroom.

*Available for purchase as an Express Storefront add-on.

Express Response®

A Lead engagement Solution for Today's Modern Dealership.

Intelligent

Increase customer engagement 24/7 by sending immediate and quality responses to your internet leads with Express Storefront pricing and VIN information that match the customer’s inquiry.

Actionable

Link customers right to your Express Store where they will see the exact vehicle, or subset of vehicles they are interested in and can start building their deal online.

Efficient

Help your BDC and internet agents work smarter. Eliminate the time consuming task of gathering information from multiple sources and ensure every lead gets a quality response every time.

Increase engagement with Express Response

Open Rate

Click-through Rate

Source: Campaign Monitor, “Ultimate Email Marketing Benchmarks for 2020: By Industry and Day”, 2020

Details, Please!

9 features you’ll love

1

All-inclusive solution

Efficiently respond to internet leads from any source on one seamless platform.

2

New and used inventory

Automatically follow up on customers’ interest in any piece of inventory.

3

VIN-specific information

Respond to customers’ queries with VIN-specific information that moves them down the purchase funnel faster.

4

Consistent price quotes

Provide customers with pricing that matches what appears on your Express Store.

5

Engaging calls to action

Encourage customers to start building deals with actionable messaging that links them to the appropriate VDP or SRP.

6

CRM visibility

Receive a notification in your CRM with a link to the email sent, so you can easily track their progress and guide them through the purchase process.

7

Customizable messaging

Edit Express Response emails to sound like your unique brand.

8

Optional delayed response

Control when Express Response emails are sent to customers and delay them if desired.

9

Performance reporting

Track Express Response metrics — open rates, click-through rates, session length and actions taken — within Dealer Admin to measure customer engagement.

Express Trade®

Trade Valuations for Today’s Modern Dealership

Mobile first

People use smartphones for practically everything. Why not also use them to capture trade-in info? Our interactive tool helps foster transparency and trust.

More control

Express Trade gives you complete control over what you offer your customers so that you can put your best foot forward.

Less time

We don’t call it Express Trade for nothing. Our tool makes it quick and easy to capture and assess a customer’s vehicle info, so you can make them a firm offer in minutes.

Available for purchase as an Express Storefront add-on.

Details, Please!

6 features dealers + customers love

1

Registration plate entry

Customers can input their registration plate number manually. This way, you have all the vehicle’s features right at your fingertips.

2

Simple e-valuation

Customers only need to answer a few basic questions about their car, and all of the trade info is passed directly to you for efficient assessment.

3

Photo uploads

Customers can snap and share photos of their car with you from anywhere using their smartphone, or they can use a tablet in your store. This builds trust and makes it easier for you to determine the vehicle’s worth.

4

Firm offers

Express Trade gives you the final say about a vehicle’s worth, and it adds credibility to the valuation process. This way, you’re able to make customers a firm offer that everyone can feel good about.

5

Trade management tools

Use our communication tools to schedule inspections and payouts, and manage the entire trade-in with ease and efficiency.

6

“Sell Your Car” landing page

Customers can submit their vehicle information to you for valuation at any point in the purchase process, and even have the option to sell you their car independently of a new vehicle purchase.

Express Marketplace®

Commerce solutions for today’s modern dealer group

Commerce Enabled

Transform your dealer group site into a fully interactive marketplace where customers can start building deals.
They can seamlessly complete them on a dealer’s Express Storefront or in their showroom.

Cross-Brand
Inventory

Enable customers to shop your dealer group’s entire portfolio of cross-brand inventory, filter and find the car that’s right for them, and take the next steps to make it their own.

More Efficient
To Market

Pool your dealer group’s marketing budgets to drive traffic more efficiently to one robust marketplace.

Details, Please!

6 features dealers + customers love

1

Deal-building tools

Empower customers to build their own deal right from your Express Marketplace, then seamlessly pick up where they left off on a dealer’s Express Storefront or in their showroom.

2

Multiple payment options

Show customers exactly what they’ll owe for their vehicle (including taxes, fees and discounts applied), and let them choose how they want to pay for it.

3

Easy trade valuation

Allow customers to factor their trade-in value into the deal using Roadster’s Express Trade® or a third-party trade solution of your choice.

4

Service and protection plans

Drive more revenue by prominently promoting your service and protection plans throughout the shopping experience.

5

Secure credit application

Enable shoppers to submit a credit application from the convenience of their computer or mobile device, and upload photos of their driver’s license and insurance card. Everything’s encrypted and secured by two-factor authentication.

6

Optional accessories store

Entice shoppers with add-ons — from boot liners to roof rails — and watch your profits grow.

Net Promoter Score (NPS) measures customer experience — based on their likelihood to recommend a company or brand to others — on a scale of -100 to 100.
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